Keep on top of what you really need to know about the latest political polls with a concise weekly newsletter that dives behind the headlines, tells you what the numbers really mean and gives you the context to understand what’s going on.
Thoughts on elections, public opinion and politics. The Swingometer is named in honour of the late Sir David Butler, inventor of both "swing" and the device to illustrate it on television.
Prof. Rob Ford's newsletter on polling and political data.
